Wednesday, December 31, 2008

Get Started on a Blog

Do you have a blog? If not, then it's probably time to get started. Although I firmly believe in newsletters, blogs are a fast and easy way to stay in touch with your customer base. Not to mention the fact that a blog is a great way to drive targeted traffic back to your website AND make some extra $$$ at the same time.

I have about 20 blogs... and the more I post on them, the more traffic I get to my site!

I can try to talk you through it but the best way that I've found to learn about blogging is through the "Niche Blogger". It takes you through all the steps to set up a great blog to drive traffic & to make money. All you need to know is how to type on your computer. Try the Niche Blogger for Free. Click here for a 3 day trial.


Give it a shot...start building your business the EASY way!

Tuesday, December 30, 2008

PartyZone News

I talk about internet marketing all the time because I truly believe it's the best way to build your business. And most people don't really understand it.

But...as we go into the first of the year, you need to go heavy on the other part of marketing. If you're working with proms/schools/grad nights then you need to get postcards or marketing materials in the mail now.

Get yourself a mailing list of the local schools. Generally you can find one online. I always make postcards because they'll get read more easily. But sending your postcard once won't do any good. Schedule a minimum of three mailings to get good results. Make your cards simple...and put a call to action on then: "Call Now to Get Your Choice of Equipment" or something along that line. Put your contact number right under the call to action. Since people read left to right, top to bottom, you need that info on the bottom right of the card.

They should start getting cards the 2nd week in January. Then one in Feb and one in March.

You'll be amazed at your results.

Monday, December 29, 2008

PartyZone Marketing News

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>>>>> Effective Marketing Strategies <<<<<
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Traffic Basics - Submitting to the Search Engines!

Today we are going to go over steps you need to
take when submitting your website to the search engines.

As we have discussed before, one of the best ways to get
the most out of your advertising and marketing campaign is
using basic SEO techniques, and by submitting your site to
the search engines.

No amount of press releases, newspaper ads, banner ads,
email or newsletter advertising will achieve the same
results.

That's not to say that they aren't effective and that you
shouldn't use them but studies have shown that search
engine traffic can be much more beneficial.

The best way to submit your website for search engine
ranking and inclusion is to do it yourself or to hire an
expert to do it manually.

Beware of companies that promise automatic submission of
your website to hundreds of search engines. These are scams
and you will get NO benefit from doing this.

Before you begin to submit your website to search engines
ensure your websites are thoroughly designed to the
professional quality using the right keywords, good
graphics and pictures and the relevant content.

Do not submit websites that are incomplete as this will
harm your rankings.

While submitting to a search engine, make sure to provide
information about your website, keywords and any other
information that may be pertinent - including the name and
contact information of your business.

There are thousands of new websites being picked up every
day by the search engines, so simply submitting to a search
engine does not guarantee that your site will be
immediately listed or ranked highly. It may take quite
sometime before your site is reviewed by human editors.

One important factor to remember while submitting site is
to include a site map of your website which makes it easier
for the spiders (web robots) to crawl your entire site.
Search engines like Google have been known not to consider
submissions without site maps.

There are actually thousands of search engines and
directories, but here is a list of the most popular search
engines and directories that you can submit your site to:

Google
Yahoo
MSN
Whatuseek
ExactSeek
Scrubtheweb
AOL Search
HotBot
Search.com
Metacrawler
Dogpile
Lycos
LookSmart

Now at the start we talked about hiring a service that
will submit your site for you, but there is also software
available that you can use to submit your site to multiple
search engine's at the same time.

If you decide you want to do your submissions yourself,
then using a good piece of software can make your job much
easier. Here is a quick list of some of the popular
software for you to check out:

SEO Elite


Internet Business Promoter


Web CEO


Of course there are many more available and you can find
one that's perfect for you by doing a quick search in your
favorite search engine.

Make sure you look for your next lesson where we will be
talking about the importance of your referrer logs.

Monday, September 15, 2008

PartyZone marketing News - September Issue 2

Welcome to another issue of "PartyZone Marketing News ".

This issue includes...


1) "Weekly Marketing Freebies"


2) "5 Tips to Double Your Email Open Rates"



1. Today's freebie is a neat social bookmarking tool.

What you get is a small piece of code which you can insert
into your web page or blog.

This will then place a small button on your page which
your visitors can use to add your site to their favourites
or to add to social bookmarking sites such as Digg, Furl,
etc.

You get a choice of buttons, plus there's also a Wordpress
plugin which adds one of these widgets to the end of each
blog post.

Pretty cool isn't it? You can pick up this neat gizmo
here...

http://www.addthis.com/web-button-select.html


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>>>>> Effective Marketing Strategies <<<<<
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5 Tips to Double Your Email Open Rates!

It seems that one of the biggest problems a lot of people
are having is getting their readers to open emails.

Hey, you can be promoting the best product on the
internet, and have the most compelling cash sucking email
copy of all time...

...but if you haven't got a compelling subject lines that
get the emails open, it all counts for nothing.

So today I'd like to give you five tips for writing
effective email subject lines that could DOUBLE the open
rates on your next email.

#1: Use personalization for added attention!

Studies have proven that personalized subject lines that
contain the name of your readers can get almost TWICE as
many people to open your email.

Ever been in a large crowd and you suddenly hear your name
being called?

Even if they're not talking to you, you still
automatically look up without even thinking - right?

That's because hearing your name instantly gets your
attention!

Well, sending out an email with a personalized subject
line is the equivalent of calling someone's name in a
crowd. It has that same power to grab their attention.

#2: Keep your subject lines SHORT!

In my testing, subject lines that are under 35 characters
have much higher opening rates than those with subject
lines longer than 35 characters.

So keep it short and sweet!

You don't need to explain in detail what the email is
about in the subject line, you just need to create a sense
of urgency or make people curious enough to entice them to
open the email. For example...

Jim, I'm calling it quits.

or...

Is this yours David?

This way, if someone's email program cuts off the end of
the subject line (which is pretty common) you'll still get
your message across.

#3: Avoid using all UPPER CASE words!

If you sent an email to a friend, asking them if they
wanted to go out, would you type your subject line like
this...

What are you doing tonight?

Or like this...

WHAT ARE YOU DOING TONIGHT?

Good chance you wouldn't use the subject line with the
capitalization because it's 'in your face' and less
'friendly'. So why would your emails to your readers have
subject lines formatted like that?

The more your subject lines look like personal emails from
friends or family members, the more effective they will be
and the more likely it is they will be opened.

So avoid capitalizing each word (or the entire subject
line) to increase your chances of getting your messages
opened and read by your readers.

#4: Use a compelling "benefit" to gain interest!

A powerful approach to get your emails opened is to
include a major benefit that your readers will recieve when
they read your email.

If you can tell them how they're going to save money, save
time or make their lives easier by reading your message,
you'll have the most success. For example... Here's a $97
gift for you Andy.

And if you can, make sure you put your most important
benefit at the beginning of the subject line. This will
increase your open rates even further.

#5: Your subject line relates to your content!

No-one likes to be fooled or tricked, so make sure your
subject line is highly related to the message of your email.

If your subject line says... "Alex, make $260 in 3 hours",
you need to ensure you actually discuss how they can do
this - and preferably within the first few paragraphs.

If you fail to do this your visitors will feel let down
and cheated, and they will be less likely to open your next
email.

If you follow these simple tips you should be able to
increase your open rates by up to 50% and earn even more
income promoting of your favorite products.



Cheryl Pierce
http://www.partyzone-entertainment.com

Recommend "PartyZone Marketing News " to your
friends. Subscription requests should be sent to:

partyzonesales@get-response.com

P.S. If you're a new subscriber or missed the last
issue, you can view all past copies at:
http://www.partyzone-entertainment.com/ezine/archives/

.

Monday, September 1, 2008

PartyZone Marketing News - September

Welcome to another issue of "PartyZone Marketing News". ***PLEASE NOTE**** This newsletter is written towards the "internet business" segment of my subscribers, BUT...every item also applies to our industry and in some cases works better than anything else you'll try...so pick and choose the items that you think will work best for you.

This issue includes...

1) "Weekly Marketing Freebies"

2) "How to Find Hot Ideas to Write About"

3) "Do You Know Who Your Customers Are?"

4) "Tell Us What You Think!"



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>>>>> Weekly Marketing Freebie <<<<<
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To be successful online you need to know how to create
compelling sales copy in order to entice your potential
customers to take action.

The trouble is that what worked a couple of years ago,
doesn't necessarily work today.

So today I've got a free download for you where you will
discover the copywriting conversion secrets the experts use
to boost sales in today's market. Although this information
was written for general internet marketing, you can use some
of the tecniques to learn copywriting skills to fit our industry.

You can download your copy here...

http://abe5.com/9b5


>>>>> Featured Article <<<<<
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How to Find Hot Ideas to Write About!

Every had trouble tying to a subject to write about or to
find an idea for a product?

There is one other way that you can find sizzling hot
subjects to write on - and they're as close as your
competitors sales pages.

This is a technique I picked up from a couple of friends of mine,
and it's a great one. These guys are pure genius!

Did you know that you can actually find hot subjects just
by looking through the "bullet points" on sales pages
across the Internet?

It's 100% true!

I know you've probably seen at least one or two competitors sales page
online, but have you bothered to really look closely at
what's there? You can find all sorts of things to write
about based on the information found within just one sales
page.

And there's no set length on how long or short your
information product has to be.

It can be a short 3 page "special report" or it can be a
super lengthy 200 page informational guide. It all depends
on what you want to do and how you want to present
information to your readers.

Let's examine this concept further by following our
example subject matter.

Here's a really good sales page that gives you plenty of
ideas on successfully handling unwanted behavioral
problems: http://www.good-child-guide.com

Focus in on the Headline text first.

Do you see any ideas flying out at you?

How about these:

"Embarrassing Public Behaviors of Your Children"
"Rudeness of Your Child"
"Public Temper Tantrums"
"Effective Parenting Techniques"

Those are pretty darn good. And we swiped those ideas just
from the main headline text!

Let's go a bit deeper down the page and see if anything
else springs out at us...

If you go further on down you will see the real money
makers inside the "bullet point" list.

Here's what I found inside it:

"Specific Reasons Why Kids Do The Things They Do"
"The One Critical Parenting Error Most People Make"
"Positive Action Steps To Stop Unacceptable Behavior"
"Understanding Manipulation"
"Most Powerful Technique To Eliminate Whining"
"Dealing With Stealing and Lying"
"How To Effectively Teach Responsibility To Your Children"
"How To Analyze ANY Behavioral Problem And Come Up With A
Winning Solution"

And there's a few more I didn't list. But that's a great
list of ideas!

Obviously I changed some of the wording, but the base
ideas are still prominent as you can clearly see from the
list above.

You can effectively do this for any sales page covering
any subject. And you could even come up with other ideas
that aren't even listed in the sales letter just by being
inspired by the ideas that are there!


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>>>>> Effective Marketing Strategies <<<<<
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Do You Know Who Your Customers Are?

One of the biggest obstacles that most people face in
starting their own business is...

...Information Overload!

There are just so many products out there it's very
difficult to make a choice as to which product, method,
strategy, business model, etc best suits your needs.

To many choices results in over complicating things to the
point where you just don't know which way to turn, or what
to do next.

What you need to do first is to go back to basics and
analyze your REAL needs. You need to determine exactly what
it is you NEED in order to make money online.

Now take a few moments to write down what it is you think
you need most to begin generating an online income?

I can only imagine some of the things you thought you
might need. You probably have a bunch of things listed in
front of you - but when you strip it down to the very
basics there is only ONE thing you really need...

...Customers!

You see. You don't need to make things more complicated
than they really are.

Yes. Stuff like a website, products, a list, webhosting,
sales copy, etc 'contribute' to the process of making
money. But when all is said and done, unless you have
customers you aren't going to make a single cent.

So the first step you need to take is to work out exactly
WHO is your customer. WHO exactly is your target audience.

Until you can answer this question, everything else is
simply a distraction.

However, once you know this, then - and only then - can
you begin to develop a plan on the best methods to reach
them.

Do you know who your customers are? Can you sit down right
now and write down an outline of who it is you're targeting?

If you can't then you need to stop whatever you are doing
and go back to basics!

In the next issue we will discuss a blueprint that shows
you how to determine who your customers are and the best
mehod to generate maximum sales from your customers.


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>>>>> Tell Us What You Think <<<<<
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This is your chance to speak out.

Comment on articles I've run in the newsletter, give me
your thoughts on changes or your ad testing results or
questions relating to your business, etc.

In other words, just talk to me about what you think I
need to do to improve the newsletter.

Be sure to include your website address too, because if
I use your comments in a future issue of the newsletter,
I'll thank you by posting your address so that you can get
additional free traffic to your site!

Email your questions or replies to:

Cheryl@partyzone-entertainment.com?subject=FeedbackLoop


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>>>>> That's a Wrap for this Week <<<<<
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That wraps up another week's newsletter and I hope you
enjoyed this issue.

Don't forget to send me any comments or questions you
may have. I would be only too happy to help you in any way
that I can.

From time to time I'll send you important updates
that will provide information that has the potential to
greatly improve your online business... and of course
your profits!

However, you can rest assured that I will only ever
recommend products that are considered to be of HIGH value
and will provide indisputably benefits to help you grow
your business... that's my promise!

Have a great week :-)

Cheryl Pierce
http://www.partyzone-entertainment.com

Recommend "PartyZone Marketing News" to your
friends. Subscription requests should be sent to:

partyzonesales@getresponse.com



.

Friday, August 8, 2008

Huge 3 Day Sale from Worldwide

WORLDWIDE INFLATABLES, INC.

3 DAY ONLY SALE (BLOWERS SOLD SEPARATE)

(Expires 8/11/08)

PH (909) 591-1215 FAX (909) 591-6387



BLOWERS 1HP (with inflatable purchase) - $120

13’ BOUNCE HOUSES (INCLUDES FRONT LOAD STEP) - $840

3 PCS OBSTACLE (SIMILAR TO ADRENALINE RUSH) - $4,990

18’ DOUBLE BAY SLIDE - $2,190

22’ GIANT SLIDE - $2,390

5 IN 1 COMBO W/O GRAPHICS - $1,650

VELCRO WALL (SUITS SOLD SEPARATE) -$1,500

2 LANE BUNGEE RUN (INCLUDES ACCESSORIES) - $ 1,690

PRINCESS COMBO - $1,820

BOXING RING - $ 990

18’ ROCK CLIMB SLIDE - $1,750

SINGLE LANE RAINBOW SLIP N SLIDE - $1,390

GLADIATOR ARENA (includes accessories) - $1,790

18’ SLIDES - $1,590

TUG N DUNK (includes accessories) - $1,690

View Pictures and get more info at Worldwide Inflatables

Sunday, June 29, 2008

Bounce Houses for Sale

New bounce houses for sale, Used Bounce houses for sale ...what to buy? And where do you find them?

There are 100's of inflatable manufacturer's on the internet. Just do a search under bounce house manufacturer, moonbounce manufacturer or even carnival game manufacturer.

Make sure you do your homework though. Ask questions. Do some research on the best bounce houses to buy. Where are the units made, what is the warranty, how long have the been in business. Do they offer support after the sale?

You can find used bounces on E-bay...but be careful. Used bounces sometimes are sold for more than the new ones!

Thursday, June 12, 2008

Inflatable Sports Tunnels by Sports Central Creations

Are you looking for something unique for your special customers? How about inflatable sports tunnels? Entrance tunnels are a great way to make a football or basketball game even more exciting.

Many times the school won't want to mess with owning their own tunnel....but they'll be thrilled to rent it from you if you have it available. And, of course, area sponsors will LOVE to advertise at all the games...on YOUR inflatable sports tunnel.

In many cases, the money you make for advertising will be more than you actually pay for the tunnel.

Sports Central Creations
has sports tunnels and inflatable mascots in all shapes and sizes.

More Water Woes for Your Moonbounce Business

How in the world can you run a Moonbounce Business when it's raining all the time? Surprisingly enough, it's not as hard as it sounds. A moonwalk getting wet isn't the end of the world, although if you don't dry your moonbounce fairly quickly it can be the end of the unit.

Since inflatables are made of vinyl, a little water won't hurt them. Not even a lot of water, BUT you can't let inflatables sit for very long drenched. As soon as the rain dies down and the sun comes out mildew will start working it's way through your inflatable. And mildew is extremely hard to remove!

So...after your inflatable gets drenched, as soon as possible set it up and get up and start the drying process. If you can do it indoors, that's great. Even if your ceilings are low you can open the vents and let it blow partially up. Just the air blowing through it will dry it.

If you don't have indoor space, then just get it up the minute the rain lets up.

And remember, this is a GREAT time to deep clean your inflatable games. They're up, they're wet...why not take advantage of it!

Find out more about take care of inflatables at Moonbounce Business Info

Wednesday, June 11, 2008

Water Water Everywhere.... How Does it Affect Your Moonwalk Business ?

Being in business in the Midwest right now kind of sucks. We're knee in water almost everywhere. Of course, in the whole scheme of things, losing a few rentals isn't much compared to what others are losing, but we still have bills to pay and employees to support so all this rain can really hurt.

What can you do to protect yourself? A lot depends on how you handle your written contract. A few years ago we returned deposits if an event rained out. We were building our business and wanted the good will, but after losing a fortune due to rain one year we changed that policy. Now... we require 50% down BUT if the event cancels due to weather they have a full year to reschedule and use their deposit.

The basic fact is that if you don't take deposits or return them due to weather issues you'll find it hard to stay in business, and most businesses understand this.

Now, even though our contract states no refunds, in some cases we'll refund small deposits for backyard parties. $75.00 here and there isn't much when you realize the good will you can make, but this is a personal preference.

Just remember, people know you have a business to operate and deposits are taken for a reason. You are under no obligation to return them as long as you've made your policies clear to the customer up front.

If a customers really want to fight this, offer them a rain waiver. For 3-5% of the total cost of the event, they can purchase the ability to get a full refund in case of weather. This can be a win win for everyone. The customer will be more comfortable and in many cases you can make an extra 3-5% for all your events.

Tomorrow we'll talk about the effect of the weather on your moonbounces & interactive inflatable games in the party rental business.

Tuesday, June 10, 2008

Phone Answering Tips for Your Bounce House Business

One mistake I see people make quite frequently when running their bounce house business is the way they handle their phone calls. This is such a small thing that it amazes me that more people don't put more thought into it.

You can spend all kinds of time and money getting the best equipment and advertising but it's amazing how many people don't take care of their phone calls.

Now...most of us start small and many have other jobs when we're just starting so you can't ALWAYS be at the phones. But, whenever possible you should answer your calls yourself. If you CAN'T answer, then return the calls as soon as possible....check your messages on your break, lunch time etc. The basic fact is that a lost phone call is many times a lost sale.

But, don't get depressed, because those of you who can't answer during the day can still get the jump on competition if you answer your phones in the evening. Many people will plan their parties when they're home after work, and the company that answers is the one who will book their rental.

There are a couple of different products that can help you manage your phones. We use Aptela . It's a voip program and for a small amount of money we get a professional recording and music on hold...but the BEST part is that we can transfer the calls to other phones easily...a cell phone or an assistant's phone, etc. You can set up the system to call you or email you a voice message immediately but the best part? You can check your account daily to see how many calls that did NOT leave a message and the time of the day they arrived.

This is a great way to see how many calls you're missing by not answering during the day and a great way to plan any staffing you need in your office.

We all know how much money you can make with a bounce house business...but you have to wonder....how much more could you make if you answered every phone call?

Monday, June 9, 2008

Staking Down a Moonbounce .....Should you speak up?

I saw this discussion on the Moonwalk Forum today. The question revolved around a rental company setting up a tent for a customer while another rental company furnished the inflatables. He saw that the inflatables were only anchored in two places with the other straps just lying there.

The $1000.00 question? Is it correct to point out the problem to the customer?

In my mind? ABSOLUTELY! And most other owners seem to feel the same way. Now, I might go a step further with it if I know the other company owner. In our area many of us work closely together so I might call the owner and tell him his has a problem and see if he wants to come out and fix it, but if it's not fixed before I leave I will absolutely let the customer know he has a safety issue.

Remember, in the party rental business, it's SAFETY FIRST! The more we grow, the more we count on employees to take care of our set-ups. If we don't ALL feel responsible for safety there could be a lot more accidents in the industry.

Sunday, June 8, 2008

Home Based Business Opportunity.com - Safety Precautions in the Moonbounce Business

I got a call from an owner last night telling me he had a bounce overturn at an event yesterday. Just the thought of that sends shivers down my spine. Fortunately, no one was in the unit at the time but that was just pure luck.

His drivers swear they staked the unit down. So...who is to blame?

I suggested for his (and the end users) protection in the future that he do a couple of different things.

#1...make sure he uses the proper size stakes and that they are pounded all the way in the ground. Also, make sure the type of the stakes are marked or covered with cones so that no one trips.

#2...If the ground has sprinklers and the set up people don't feel that they can push the stakes in all the way, use the proper sand bags instead of stakes.

#3...Now...for the final item...make SURE that when the set up people go over safety instructions that they tell the person in charge to check every 15 minutes or so to make sure the stakes are securely in the ground. This should be written on the instructions left with the owner, and also verbalized.

There are very few accidents in this industry...most are caused by improper staking. Make sure delivery people know that units must ALWAYS be staked, even if there is no wind and if you're attending the unit with your own people, they should consistently check to make sure stakes are secure.

Even if your business is small, you want to start it properly and make sure all new employees understand that safety is ALWAYS your primary concern.

If you want more tips on operating your party rental business you can find them at:

Start a Moonwalk Rental Business
PartyZone Entertainment Moonbounce Business Info

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Saturday, June 7, 2008

Why Party Rentals is the Best Home Based Business

I had 4 emails yesterday from people wanting to start party rental companies but they're concerned that they're not a "real" home based business. I suspect all of you that have been working today are saying that party rentals is about as real a home business as it can get.

Where else can you:

1) Start up for less than $5000.00
2) Operate while you still have another job
3) Pay off your investment in just a few months
4) Have a business your kids will love
5) And grow as big as you wish in a very short time!

Party Rentals can do all the above and more. For anyone looking for more info, you can get the real scoop on my main site PartyZone Entertainment

If you would like some step by step guidance, you can find it at "How to Start a Party Rental Biz"

Friday, June 6, 2008

Ok, I'm going to practice what I preach!

My latest newsletter mentions that if you really want traffic, blogging is an easy way to get it. But I've decided I should really test this theory myself. So, I'll be blogging each and every day for the next 30 days....on different party rental/business topics. If you have anything you'd like to discuss, PLEASE leave a comment or email me at cheryl@partyzone-entertainment. 30 topics in 30 days is a LOT!

Thursday, June 5, 2008

The Stress That Comes from Building a Successful Party Rental Business

I ran into the man who bought our rental business the other day...and he looks exhausted! He asked me if it would ever get easier.

The exhaustion is one of the downsides of this business. Since so many of us are seasonal due to the weather, we never want to turn down business during the busy season...and that means we generally scramble to cover all the jobs.

Maybe it helps to know that most of us have the same feelings at one time or another. When you're getting started you just about have to do everything yourself to learn about the business...of course, once you know everything, the smart thing to do is start writing up procedures and delegating jobs to others.

But...keep in mind that the tremendous success that can come with this type of business doesn't come without work....and exhaustion during part of the year is pretty much a part of it. On the other hand....during the down season, you'll have lots of time to relax and enjoy the fruit of your efforts! If you work to build a year round business, you'll eventually get to where you can somewhat pick and choose your jobs or you'll be so busy that you'll have enough staff to cover events easier....either way...keep in mind that being tired is good...it means you're making money & building business and meeting new customers...and the end results are worth the effort.

For more info on starting and growing your party rental biz visit: Home Business Rental Guides.

Thursday, March 20, 2008

Small Business Opportunity Idea - Start a Bounce House Business

More and more of us each day are looking for that perfect small business opportunity idea. Generally it’s one that we can work from home, set our own hours, be our own boss…and above all….make a Nice Income!

A Moonwalk Business is actually the perfect home based business opportunity. It has a low start up cost and an extremely fast return on your investment! The truth is that a moonwalk business can pay off the original investment in just a few months.

Of course there is actual work involved. This isn’t just another “Internet Get Rich Quick” type of scheme. This is a regular business that can grow easily into six figures and more with just a little work.

Read More on this great Small Business Opportunity Idea. For a Free Start up Guide visit Start a Moonwalk Business.

Tuesday, February 26, 2008

Here's Your Chance to check out All Three of My 3-Books for FREE

Hi Cheryl,

I'm doing something this week I've never done before but I guess I won't know how it works out unless I try it.

I've been helping get people started in the rental business for years with my E-book "Start, Operate and Expand a Successful Party Rental Biz".

This past year I've written 2 more E-books; "Party Rental Pitfalls," Growing Your Business without Crashing & Burning" and "Marketing Your Party Rental Business on a Budget".

I seem to sell about 50/50 between my newsletter subscribers and people doing searches online and the #1 question I always get asked is "Which Book Do I Need?"

Here's the Answer:

If you're just starting out: "Start a Party Rental Biz"

6 Months and up and any company that's still in the growing phase: "Party Rental Pitfalls"

(if you're a huge company that's been around for years, you don't need it.)

EVERYONE in the Business can use "Marketing Your Party Rental Business on a Budget".

The marketing book covers everything you would ever need to market on a budget, and most of the marketing methods are free. You've seen some samples the past few weeks.

I'm starting to market these books a little differently and I need testimonials for my website so I'm going to give you a FANTASTIC Opportunity.

Each book is $49.00 and comes with numerous bonuses. And I offer a package too- Buy 2 books & get the 3rd Free with ALL the bonus products.

Since I want testimonials I'm going to let you have my books this week for FREE. Check them out, look at all the bonuses and read! read! read!

If you think there's nothing in the books that can help your business, just let me know before the 7th day and NOTHING will be charged to your account.

If I don't here from you, you'll be charged for your purchase in 7 days.

But you have a full guarantee anyway...Use all the books for 60 days. If you decide at ANYTIME in that 60 days that there's nothing in the books to help you improve your company business...send me an email and I'll be glad to refund your money in full.

I have a special page set up for you to choose any book, or the whole package. It won't be up long so get your downloads fast. And then...if you like what you read, please send me a testimonial.

Click Here to Get YOUR FREE TRIAL of ALL My Ebooks

Have a GREAT Day!

Cheryl

ps...if you already have one of my books and want the "Buy 2 Get One Free" special just email me and I'll make arrangements for you to get the other two books for just $49.00

PartyZone Entertainment

Start a Party Rental Biz

Grow Your Party Rental Biz

Market Your Rental Biz on a Budget

Saturday, February 9, 2008

Have You Started Your Party Rental Blog? If Not...Here's How to Do It!

If you haven't started a blog yet, then you need to get going. In all of my books I talk about how much easier it is if you at least know how to make changes in your website. But....if you don't....or if you don't have time, you can get a message out to your customers and prospects in minutes with a blog.

A blog is an owners biggest tool. You can use it to talk about your company, about what to do when it's raining, about safety, about your best units, etc etc etc. You can tell cute stories about some of your jobs AND you can push your new pieces.

I don't have room here to list all the great things you can do, but I'm sure you'll think of them once you get going.

A blog is easy to do....and it's FREE. Go to Google.com. If you already have an account just sign in to it and if not, sign up for one.

From you account screen click on "Blogger".

Click " Create a Blog "

Pick your name. You want something that is a fairly good search term for your area. Party Rentals Indiana, Kids parties Indiana, etc. You can actually do two or three blogs....Corporate Picnics Indiana, Post Proms Indiana. But keep in mind that if you do these specialized blogs, you'll need content specific to that type of event. I've found a general party rental blog will work great.

I make my blog address a variation on the title...partyrentalsindiana@blogspot.com or something along this line.


After you have your title and address, you're ready to choose a template. Pick what you like or what matches your site. You can always change it later.

Once you have your template choice made...click..."You Have a Blog!" It's just that easy.

And now you're ready to add lots of content.

Start with something simple, maybe a bit about your company or your works (this is a great place to post help wanted ads too). You can arrange the sections of your template to meet your needs. You can add pictures, links, html content...you can add an optin form for your newsletter.

Get the idea? You can use your blog to have contests for your customers or to get feedback on events. You might want to suggest a new party idea each week.

Your work really won't ever be done...but you'll have reached a great goal when people start coming back to your blog for entertainment answers. THAT'S what you're looking for.

Make sure to link your blog to your site and your site to your blog.

Here's an old blog I did for my rental company when I owned it:

www.partyzoneentertainment.blogspot.com

You'll see that I used it to post articles for some of our newer equipment. I also "monetized" the blog. I actually still sell a lot of books and other items from visitors that stop by. And it always brings in some extra $$$. AND I add articles from other authors that I think my visitors might like.

I've got to run. I know this is a quick and easy explanation but just try it and I think you'll be amazed once you get it going.

Take Care,

Cheryl

PartyZone Entertainment

How to Start a Party Rental Biz

How to Grow Your Party Rental Biz

Friday, February 8, 2008

If you'd Like a Home Based Business for a Woman....

Start a Party Rental Business! The party rental biz is great for women. You can work around your children's schedule and just having children gives you a great opportunity to advertise. Just set up a moonbounce and invite friends over and you'll be on your way.

A woman can easily do the deliveries on moonbounces and your children will love the job opportunity as they grow older.

For a Free Guide on Starting your own party rental biz, visit : Start a Party Rental Biz

Thursday, February 7, 2008

Adding Audio to your sites...

Have you thought about adding audio to your sites? I have...and I love the results. Check out my site www.partyzone-sales.com. The home page and the current newsletter page are both in audio. I'd love to hear your comments!

Thursday, January 24, 2008

Use Craigs List to Build Your Business

Would you like your business to grow? But you hate spending a fortune on advertising? Why not try the bum marketing method.

Craig's List is a great way to start. With a little practice it can be fairly easy...but the best part is that advertising on Craig's list is FREE.

To learn all about advertising on Craigs List click here: Craigs List Revealed.

The techniques you'll learn in this e-book are for all types of business models. So...you can use it for your party rentals but you can use it in a lot of other ways too.

You can learn other ways of growing your rental business at: Partyzone Sales Book Store

Wednesday, January 16, 2008

Interview with Matt Thomas... "How to Start a Party Rental Biz"

My interview with Matt Thomas was just published this week. If you want more info on starting a party rental company...or just want to listen to me sound nervous :) ...click here: How to Start a Party Rental Business