More on the Blogging

I got quite a few questions the other day asking "What exactly is Blogging?"

Here's the definition written by a friend of mine:

What is blogging? Here's the short answer

Blogging has attained the status of an international sport, if you will. Blogging is both entertainment and the dissemination of ideas. There are now millions upon millions of blogs, each the brainchild of one individual who has something to say. What is blogging? Blogging is the activity of one person putting their ideas and thoughts out for public display. There are a good many bloggers who long to convey their ideas in hopes of a response from the general public. Some are better than others. Some bloggers capture a gigantic readership, due to the timeliness or political correctness of their entries. Other bloggers garner a small niche audience on obscure, but nonetheless fascinating topics. So what is blogging, in essence?

Blogging is the quintessential expression of personal thought. A blog is a public forum of thoughts previously unexpressed to the world at large. From the blog on insect studies to the war in Iraq, these online journals provide the blogger with an international forum whereby they might gather the opinions on their subject and initiate public discussion on the matter. No matter what the focus of your blog may be, you are guaranteed that there are other people who are interested to learn more about your subject and are anxious to put their two cents worth into the mix.

Let's further define the 'what is blogging' question. A blog is a free-for-all tool to express your most vehement beliefs, your most beloved topics or any and all of your pet peeves. A blog is a blank slate, ready to accept your secret thoughts, your personal interests or to highlight major world events. The gamut of the subject matter is entirely up to you.

What you write in your blog is instrumental to your blog's popularity. Does your subject matter engage the interest of a large segment of the available readership on the topic? If so, you're lucky. You'll probably be able to make a decent income from targeted ads relevant to your topics. If not, perhaps you're not marketing correctly. In order to popularize your blog, you need to let people know you're out there. Let your enthusiasm for your subject spread around the net. Contact e-newsletters dealing with your topic. Offer to provide excerpts from your blog at no cost, but with a byline. Go for e-newsletters with a large readership.

In answer to the question of what is blogging, the expression of your viewpoint becomes your satisfaction and the definition of blogging. You don't need to make money with your blog. If you do earn money with your blog, that's just icing on the cake.

As I mentioned the other day, you can get a free trial that teaches you blogging step by step here: Niche blogging

Get Started on a Blog

Do you have a blog? If not, then it's probably time to get started. Although I firmly believe in newsletters, blogs are a fast and easy way to stay in touch with your customer base. Not to mention the fact that a blog is a great way to drive targeted traffic back to your website AND make some extra $$$ at the same time.

I have about 20 blogs... and the more I post on them, the more traffic I get to my site!

I can try to talk you through it but the best way that I've found to learn about blogging is through the "Niche Blogger". It takes you through all the steps to set up a great blog to drive traffic & to make money. All you need to know is how to type on your computer. Try the Niche Blogger for Free. Click here for a 3 day trial.


Give it a shot...start building your business the EASY way!

PartyZone News

I talk about internet marketing all the time because I truly believe it's the best way to build your business. And most people don't really understand it.

But...as we go into the first of the year, you need to go heavy on the other part of marketing. If you're working with proms/schools/grad nights then you need to get postcards or marketing materials in the mail now.

Get yourself a mailing list of the local schools. Generally you can find one online. I always make postcards because they'll get read more easily. But sending your postcard once won't do any good. Schedule a minimum of three mailings to get good results. Make your cards simple...and put a call to action on then: "Call Now to Get Your Choice of Equipment" or something along that line. Put your contact number right under the call to action. Since people read left to right, top to bottom, you need that info on the bottom right of the card.

They should start getting cards the 2nd week in January. Then one in Feb and one in March.

You'll be amazed at your results.

PartyZone Marketing News

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Traffic Basics - Submitting to the Search Engines!

Today we are going to go over steps you need to
take when submitting your website to the search engines.

As we have discussed before, one of the best ways to get
the most out of your advertising and marketing campaign is
using basic SEO techniques, and by submitting your site to
the search engines.

No amount of press releases, newspaper ads, banner ads,
email or newsletter advertising will achieve the same
results.

That's not to say that they aren't effective and that you
shouldn't use them but studies have shown that search
engine traffic can be much more beneficial.

The best way to submit your website for search engine
ranking and inclusion is to do it yourself or to hire an
expert to do it manually.

Beware of companies that promise automatic submission of
your website to hundreds of search engines. These are scams
and you will get NO benefit from doing this.

Before you begin to submit your website to search engines
ensure your websites are thoroughly designed to the
professional quality using the right keywords, good
graphics and pictures and the relevant content.

Do not submit websites that are incomplete as this will
harm your rankings.

While submitting to a search engine, make sure to provide
information about your website, keywords and any other
information that may be pertinent - including the name and
contact information of your business.

There are thousands of new websites being picked up every
day by the search engines, so simply submitting to a search
engine does not guarantee that your site will be
immediately listed or ranked highly. It may take quite
sometime before your site is reviewed by human editors.

One important factor to remember while submitting site is
to include a site map of your website which makes it easier
for the spiders (web robots) to crawl your entire site.
Search engines like Google have been known not to consider
submissions without site maps.

There are actually thousands of search engines and
directories, but here is a list of the most popular search
engines and directories that you can submit your site to:

Google
Yahoo
MSN
Whatuseek
ExactSeek
Scrubtheweb
AOL Search
HotBot
Search.com
Metacrawler
Dogpile
Lycos
LookSmart

Now at the start we talked about hiring a service that
will submit your site for you, but there is also software
available that you can use to submit your site to multiple
search engine's at the same time.

If you decide you want to do your submissions yourself,
then using a good piece of software can make your job much
easier. Here is a quick list of some of the popular
software for you to check out:

SEO Elite


Internet Business Promoter


Web CEO


Of course there are many more available and you can find
one that's perfect for you by doing a quick search in your
favorite search engine.

Make sure you look for your next lesson where we will be
talking about the importance of your referrer logs.