Tuesday, December 30, 2008

PartyZone News

I talk about internet marketing all the time because I truly believe it's the best way to build your business. And most people don't really understand it.

But...as we go into the first of the year, you need to go heavy on the other part of marketing. If you're working with proms/schools/grad nights then you need to get postcards or marketing materials in the mail now.

Get yourself a mailing list of the local schools. Generally you can find one online. I always make postcards because they'll get read more easily. But sending your postcard once won't do any good. Schedule a minimum of three mailings to get good results. Make your cards simple...and put a call to action on then: "Call Now to Get Your Choice of Equipment" or something along that line. Put your contact number right under the call to action. Since people read left to right, top to bottom, you need that info on the bottom right of the card.

They should start getting cards the 2nd week in January. Then one in Feb and one in March.

You'll be amazed at your results.

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