More on the Blogging

I got quite a few questions the other day asking "What exactly is Blogging?"

Here's the definition written by a friend of mine:

What is blogging? Here's the short answer

Blogging has attained the status of an international sport, if you will. Blogging is both entertainment and the dissemination of ideas. There are now millions upon millions of blogs, each the brainchild of one individual who has something to say. What is blogging? Blogging is the activity of one person putting their ideas and thoughts out for public display. There are a good many bloggers who long to convey their ideas in hopes of a response from the general public. Some are better than others. Some bloggers capture a gigantic readership, due to the timeliness or political correctness of their entries. Other bloggers garner a small niche audience on obscure, but nonetheless fascinating topics. So what is blogging, in essence?

Blogging is the quintessential expression of personal thought. A blog is a public forum of thoughts previously unexpressed to the world at large. From the blog on insect studies to the war in Iraq, these online journals provide the blogger with an international forum whereby they might gather the opinions on their subject and initiate public discussion on the matter. No matter what the focus of your blog may be, you are guaranteed that there are other people who are interested to learn more about your subject and are anxious to put their two cents worth into the mix.

Let's further define the 'what is blogging' question. A blog is a free-for-all tool to express your most vehement beliefs, your most beloved topics or any and all of your pet peeves. A blog is a blank slate, ready to accept your secret thoughts, your personal interests or to highlight major world events. The gamut of the subject matter is entirely up to you.

What you write in your blog is instrumental to your blog's popularity. Does your subject matter engage the interest of a large segment of the available readership on the topic? If so, you're lucky. You'll probably be able to make a decent income from targeted ads relevant to your topics. If not, perhaps you're not marketing correctly. In order to popularize your blog, you need to let people know you're out there. Let your enthusiasm for your subject spread around the net. Contact e-newsletters dealing with your topic. Offer to provide excerpts from your blog at no cost, but with a byline. Go for e-newsletters with a large readership.

In answer to the question of what is blogging, the expression of your viewpoint becomes your satisfaction and the definition of blogging. You don't need to make money with your blog. If you do earn money with your blog, that's just icing on the cake.

As I mentioned the other day, you can get a free trial that teaches you blogging step by step here: Niche blogging

Get Started on a Blog

Do you have a blog? If not, then it's probably time to get started. Although I firmly believe in newsletters, blogs are a fast and easy way to stay in touch with your customer base. Not to mention the fact that a blog is a great way to drive targeted traffic back to your website AND make some extra $$$ at the same time.

I have about 20 blogs... and the more I post on them, the more traffic I get to my site!

I can try to talk you through it but the best way that I've found to learn about blogging is through the "Niche Blogger". It takes you through all the steps to set up a great blog to drive traffic & to make money. All you need to know is how to type on your computer. Try the Niche Blogger for Free. Click here for a 3 day trial.


Give it a shot...start building your business the EASY way!

Have You Started Your Party Rental Blog? If Not...Here's How to Do It!

If you haven't started a blog yet, then you need to get going. In all of my books I talk about how much easier it is if you at least know how to make changes in your website. But....if you don't....or if you don't have time, you can get a message out to your customers and prospects in minutes with a blog.

A blog is an owners biggest tool. You can use it to talk about your company, about what to do when it's raining, about safety, about your best units, etc etc etc. You can tell cute stories about some of your jobs AND you can push your new pieces.

I don't have room here to list all the great things you can do, but I'm sure you'll think of them once you get going.

A blog is easy to do....and it's FREE. Go to Google.com. If you already have an account just sign in to it and if not, sign up for one.

From you account screen click on "Blogger".

Click " Create a Blog "

Pick your name. You want something that is a fairly good search term for your area. Party Rentals Indiana, Kids parties Indiana, etc. You can actually do two or three blogs....Corporate Picnics Indiana, Post Proms Indiana. But keep in mind that if you do these specialized blogs, you'll need content specific to that type of event. I've found a general party rental blog will work great.

I make my blog address a variation on the title...partyrentalsindiana@blogspot.com or something along this line.


After you have your title and address, you're ready to choose a template. Pick what you like or what matches your site. You can always change it later.

Once you have your template choice made...click..."You Have a Blog!" It's just that easy.

And now you're ready to add lots of content.

Start with something simple, maybe a bit about your company or your works (this is a great place to post help wanted ads too). You can arrange the sections of your template to meet your needs. You can add pictures, links, html content...you can add an optin form for your newsletter.

Get the idea? You can use your blog to have contests for your customers or to get feedback on events. You might want to suggest a new party idea each week.

Your work really won't ever be done...but you'll have reached a great goal when people start coming back to your blog for entertainment answers. THAT'S what you're looking for.

Make sure to link your blog to your site and your site to your blog.

Here's an old blog I did for my rental company when I owned it:

www.partyzoneentertainment.blogspot.com

You'll see that I used it to post articles for some of our newer equipment. I also "monetized" the blog. I actually still sell a lot of books and other items from visitors that stop by. And it always brings in some extra $$$. AND I add articles from other authors that I think my visitors might like.

I've got to run. I know this is a quick and easy explanation but just try it and I think you'll be amazed once you get it going.

Take Care,

Cheryl

PartyZone Entertainment

How to Start a Party Rental Biz

How to Grow Your Party Rental Biz