I talk about internet marketing all the time because I truly believe it's the best way to build your business. And most people don't really understand it.
But...as we go into the first of the year, you need to go heavy on the other part of marketing. If you're working with proms/schools/grad nights then you need to get postcards or marketing materials in the mail now.
Get yourself a mailing list of the local schools. Generally you can find one online. I always make postcards because they'll get read more easily. But sending your postcard once won't do any good. Schedule a minimum of three mailings to get good results. Make your cards simple...and put a call to action on then: "Call Now to Get Your Choice of Equipment" or something along that line. Put your contact number right under the call to action. Since people read left to right, top to bottom, you need that info on the bottom right of the card.
They should start getting cards the 2nd week in January. Then one in Feb and one in March.
You'll be amazed at your results.
Showing posts with label bounce house biz. Show all posts
Showing posts with label bounce house biz. Show all posts
Tuesday, December 30, 2008
Tuesday, June 10, 2008
Phone Answering Tips for Your Bounce House Business
One mistake I see people make quite frequently when running their bounce house business is the way they handle their phone calls. This is such a small thing that it amazes me that more people don't put more thought into it.
You can spend all kinds of time and money getting the best equipment and advertising but it's amazing how many people don't take care of their phone calls.
Now...most of us start small and many have other jobs when we're just starting so you can't ALWAYS be at the phones. But, whenever possible you should answer your calls yourself. If you CAN'T answer, then return the calls as soon as possible....check your messages on your break, lunch time etc. The basic fact is that a lost phone call is many times a lost sale.
But, don't get depressed, because those of you who can't answer during the day can still get the jump on competition if you answer your phones in the evening. Many people will plan their parties when they're home after work, and the company that answers is the one who will book their rental.
There are a couple of different products that can help you manage your phones. We use Aptela . It's a voip program and for a small amount of money we get a professional recording and music on hold...but the BEST part is that we can transfer the calls to other phones easily...a cell phone or an assistant's phone, etc. You can set up the system to call you or email you a voice message immediately but the best part? You can check your account daily to see how many calls that did NOT leave a message and the time of the day they arrived.
This is a great way to see how many calls you're missing by not answering during the day and a great way to plan any staffing you need in your office.
We all know how much money you can make with a bounce house business...but you have to wonder....how much more could you make if you answered every phone call?
You can spend all kinds of time and money getting the best equipment and advertising but it's amazing how many people don't take care of their phone calls.
Now...most of us start small and many have other jobs when we're just starting so you can't ALWAYS be at the phones. But, whenever possible you should answer your calls yourself. If you CAN'T answer, then return the calls as soon as possible....check your messages on your break, lunch time etc. The basic fact is that a lost phone call is many times a lost sale.
But, don't get depressed, because those of you who can't answer during the day can still get the jump on competition if you answer your phones in the evening. Many people will plan their parties when they're home after work, and the company that answers is the one who will book their rental.
There are a couple of different products that can help you manage your phones. We use Aptela . It's a voip program and for a small amount of money we get a professional recording and music on hold...but the BEST part is that we can transfer the calls to other phones easily...a cell phone or an assistant's phone, etc. You can set up the system to call you or email you a voice message immediately but the best part? You can check your account daily to see how many calls that did NOT leave a message and the time of the day they arrived.
This is a great way to see how many calls you're missing by not answering during the day and a great way to plan any staffing you need in your office.
We all know how much money you can make with a bounce house business...but you have to wonder....how much more could you make if you answered every phone call?
Saturday, June 7, 2008
Why Party Rentals is the Best Home Based Business
I had 4 emails yesterday from people wanting to start party rental companies but they're concerned that they're not a "real" home based business. I suspect all of you that have been working today are saying that party rentals is about as real a home business as it can get.
Where else can you:
1) Start up for less than $5000.00
2) Operate while you still have another job
3) Pay off your investment in just a few months
4) Have a business your kids will love
5) And grow as big as you wish in a very short time!
Party Rentals can do all the above and more. For anyone looking for more info, you can get the real scoop on my main site PartyZone Entertainment
If you would like some step by step guidance, you can find it at "How to Start a Party Rental Biz"
Where else can you:
1) Start up for less than $5000.00
2) Operate while you still have another job
3) Pay off your investment in just a few months
4) Have a business your kids will love
5) And grow as big as you wish in a very short time!
Party Rentals can do all the above and more. For anyone looking for more info, you can get the real scoop on my main site PartyZone Entertainment
If you would like some step by step guidance, you can find it at "How to Start a Party Rental Biz"
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