PartyZone Marketing News - September

Welcome to another issue of "PartyZone Marketing News". ***PLEASE NOTE**** This newsletter is written towards the "internet business" segment of my subscribers, BUT...every item also applies to our industry and in some cases works better than anything else you'll try...so pick and choose the items that you think will work best for you.

This issue includes...

1) "Weekly Marketing Freebies"

2) "How to Find Hot Ideas to Write About"

3) "Do You Know Who Your Customers Are?"

4) "Tell Us What You Think!"



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>>>>> Weekly Marketing Freebie <<<<<
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To be successful online you need to know how to create
compelling sales copy in order to entice your potential
customers to take action.

The trouble is that what worked a couple of years ago,
doesn't necessarily work today.

So today I've got a free download for you where you will
discover the copywriting conversion secrets the experts use
to boost sales in today's market. Although this information
was written for general internet marketing, you can use some
of the tecniques to learn copywriting skills to fit our industry.

You can download your copy here...

http://abe5.com/9b5


>>>>> Featured Article <<<<<
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How to Find Hot Ideas to Write About!

Every had trouble tying to a subject to write about or to
find an idea for a product?

There is one other way that you can find sizzling hot
subjects to write on - and they're as close as your
competitors sales pages.

This is a technique I picked up from a couple of friends of mine,
and it's a great one. These guys are pure genius!

Did you know that you can actually find hot subjects just
by looking through the "bullet points" on sales pages
across the Internet?

It's 100% true!

I know you've probably seen at least one or two competitors sales page
online, but have you bothered to really look closely at
what's there? You can find all sorts of things to write
about based on the information found within just one sales
page.

And there's no set length on how long or short your
information product has to be.

It can be a short 3 page "special report" or it can be a
super lengthy 200 page informational guide. It all depends
on what you want to do and how you want to present
information to your readers.

Let's examine this concept further by following our
example subject matter.

Here's a really good sales page that gives you plenty of
ideas on successfully handling unwanted behavioral
problems: http://www.good-child-guide.com

Focus in on the Headline text first.

Do you see any ideas flying out at you?

How about these:

"Embarrassing Public Behaviors of Your Children"
"Rudeness of Your Child"
"Public Temper Tantrums"
"Effective Parenting Techniques"

Those are pretty darn good. And we swiped those ideas just
from the main headline text!

Let's go a bit deeper down the page and see if anything
else springs out at us...

If you go further on down you will see the real money
makers inside the "bullet point" list.

Here's what I found inside it:

"Specific Reasons Why Kids Do The Things They Do"
"The One Critical Parenting Error Most People Make"
"Positive Action Steps To Stop Unacceptable Behavior"
"Understanding Manipulation"
"Most Powerful Technique To Eliminate Whining"
"Dealing With Stealing and Lying"
"How To Effectively Teach Responsibility To Your Children"
"How To Analyze ANY Behavioral Problem And Come Up With A
Winning Solution"

And there's a few more I didn't list. But that's a great
list of ideas!

Obviously I changed some of the wording, but the base
ideas are still prominent as you can clearly see from the
list above.

You can effectively do this for any sales page covering
any subject. And you could even come up with other ideas
that aren't even listed in the sales letter just by being
inspired by the ideas that are there!


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>>>>> Effective Marketing Strategies <<<<<
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Do You Know Who Your Customers Are?

One of the biggest obstacles that most people face in
starting their own business is...

...Information Overload!

There are just so many products out there it's very
difficult to make a choice as to which product, method,
strategy, business model, etc best suits your needs.

To many choices results in over complicating things to the
point where you just don't know which way to turn, or what
to do next.

What you need to do first is to go back to basics and
analyze your REAL needs. You need to determine exactly what
it is you NEED in order to make money online.

Now take a few moments to write down what it is you think
you need most to begin generating an online income?

I can only imagine some of the things you thought you
might need. You probably have a bunch of things listed in
front of you - but when you strip it down to the very
basics there is only ONE thing you really need...

...Customers!

You see. You don't need to make things more complicated
than they really are.

Yes. Stuff like a website, products, a list, webhosting,
sales copy, etc 'contribute' to the process of making
money. But when all is said and done, unless you have
customers you aren't going to make a single cent.

So the first step you need to take is to work out exactly
WHO is your customer. WHO exactly is your target audience.

Until you can answer this question, everything else is
simply a distraction.

However, once you know this, then - and only then - can
you begin to develop a plan on the best methods to reach
them.

Do you know who your customers are? Can you sit down right
now and write down an outline of who it is you're targeting?

If you can't then you need to stop whatever you are doing
and go back to basics!

In the next issue we will discuss a blueprint that shows
you how to determine who your customers are and the best
mehod to generate maximum sales from your customers.


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>>>>> Tell Us What You Think <<<<<
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This is your chance to speak out.

Comment on articles I've run in the newsletter, give me
your thoughts on changes or your ad testing results or
questions relating to your business, etc.

In other words, just talk to me about what you think I
need to do to improve the newsletter.

Be sure to include your website address too, because if
I use your comments in a future issue of the newsletter,
I'll thank you by posting your address so that you can get
additional free traffic to your site!

Email your questions or replies to:

Cheryl@partyzone-entertainment.com?subject=FeedbackLoop


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>>>>> That's a Wrap for this Week <<<<<
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That wraps up another week's newsletter and I hope you
enjoyed this issue.

Don't forget to send me any comments or questions you
may have. I would be only too happy to help you in any way
that I can.

From time to time I'll send you important updates
that will provide information that has the potential to
greatly improve your online business... and of course
your profits!

However, you can rest assured that I will only ever
recommend products that are considered to be of HIGH value
and will provide indisputably benefits to help you grow
your business... that's my promise!

Have a great week :-)

Cheryl Pierce
http://www.partyzone-entertainment.com

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friends. Subscription requests should be sent to:

partyzonesales@getresponse.com



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